The FDA has announced that it will ban the artificial dye Red No. 3 from use in foods and beverages in the U.S. starting in 2027, following decades of safety concerns. The dye is commonly used to give products a cherry-red hue. Advocates for food safety have been pushing for the ban of Red No. 3 due to concerns about its potential carcinogenic effects. Many companies have already removed the dye from products sold in Europe and California, where it is also banned. Natural alternatives, such as beet juice and pomegranate juice, are available but often considered more costly by food manufacturers. While some industry groups maintain that Red No. 3 is safe for consumption, the FDA has decided to ban it due to evidence of cancer in animals exposed to the dye in high doses. Not all artificial dyes associated with health concerns, such as Red 40, are being banned, but the removal of Red No. 3 from products is seen as a positive step for consumers. Food companies are expected to comply with the ban and transition to alternative coloring options without significantly impacting product availability or prices. Overall, the ban of Red No. 3 is considered a win for consumer safety and advocates hope that companies will continue to prioritize health and safety in their products.
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