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Tomorrow’s Battle: The Rise of Women and Technology


Psychologist John Cottone delves into the complexities of gender relations in today’s society in his recent series. Part 1 focused on the unwritten rules, expectations, and norms (RENs) that shape boys and girls differently during childhood. Cottone draws from his own experiences growing up in male-dominated environments, such as sports teams and social groups, as well as his professional life where he interacts predominantly with women in his psychology career.

He discusses how traditionally masculine and feminine RENs impact individuals in various social settings, and the conflicts that arise when these norms are challenged. Cottone explores the historical context of gender roles, particularly the shift in the workforce due to technological advancements that have allowed women to enter traditionally male-dominated industries.

The article highlights the ongoing tug of war between traditional masculine and feminine RENs, which has become a central theme in today’s culture wars. The 2016 presidential election is used as an example of how gender norms have influenced politics, with Donald Trump’s victory seen as a push towards hypermasculinity. However, the rise of women’s groups and the #MeToo movement show a move towards challenging these traditional norms.

Cottone emphasizes the need for a new set of RENs that blend the best of traditional masculinity and femininity to move towards a more equitable society. He calls on readers to contribute to the conversation and shape the future of gender relations in society. To read more articles by John Cottone, visit Psychology Today or subscribe to his email notifications for new content.

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Photo credit www.psychologytoday.com

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