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Celebrity-Powered AI: Meta Teams Up with Stars to Voice New Bots – Business Insider


Meta, the parent company of Facebook, Instagram, and WhatsApp, is capitalizing on the popularity of celebrities by enlisting them to be the voices behind their new AI bots. This move comes as a way to make interactions with AI more engaging and appealing to users. The company believes that by having familiar and recognizable voices like those of celebrities, users will be more likely to interact with the AI bots.

Celebrities are known for having large and dedicated fan bases, and Meta is hoping to leverage this by having them lend their voices to the AI bots. By doing so, Meta is hoping to create a more personalized and engaging experience for users when they interact with the AI bots. This is a new direction for Meta, as they have previously relied on synthesized voices for their AI interactions.

The decision to use celebrities as the voices behind the AI bots is a strategic one for Meta, as it will likely increase user engagement and entice more people to use their platform. By incorporating celebrity voices, Meta is also aiming to make the AI bots more relatable and human-like, which could potentially lead to a more positive user experience.

Overall, Meta’s decision to use celebrities as the voices behind their AI bots reflects their commitment to innovation and user satisfaction. By incorporating familiar voices into their AI technology, Meta is looking to differentiate themselves in a competitive market and offer users a unique and engaging experience.

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